— Built for founder-led sales · the messy middle

Every coffee, every email, every text — small steps, big impact.

Investors, design partners, first hires, early customers — the people who get you to Series A live across your inbox, your phone, and your calendar. Quartet keeps every relationship on one thread.

— 09:42 / Café in person
— 14:08 / Inbox via email
— 22:14 / Sidewalk walking & texting
§ 01— The three pillars

Three things. Done well.

Quartet isn't a 200-feature CRM. It's three capabilities, built for founder-led sales: Cadence tells you who to reach. Omni-channel remembers what was said, on every surface. Look-alike groups turn one good customer into the next ten.

— 01 / Cadence Daily

The people you've gone quiet on, every morning.

Set a cadence per relationship — weekly, monthly, quarterly — and Quartet surfaces who's overdue. One short list. One click drafts a thoughtful follow-up using your latest context.

Jules Renaudmonthly · +18dOverdue
Amelia Sotoweekly · +11dOverdue
Dani Kwonquarterly · todayDue
Priya Madanquarterly · +71dOn track
— 02 / Omni-channel Always-on

iMessage + Emailone surface.

Two inboxes, one person. Quartet merges Mail and iMessage (plus SMS, LinkedIn) into a single chronological thread per relationship. Reply from the same window — Quartet sends through whichever channel they last used.

— Iris Tanaka Mail + iMessage
Mail
Re: redlines for legal review
"forwarded to procurement — happy to jump on a call…"
14:02
iMsg
resent. Thx
Yest.
iMsg
amazing — thank you
3 days
Mail
Intro — Vellum + Quartet
opened the door → 12-day cycle
9 days
— 03 / Look-alike groups Network

Find the next ten like the one who said yes.

Pick a customer who closed, an investor who got it, a recruiter who delivered. Quartet clusters their look-alikes across your network — by company stage, role, mutual context, conversation tone — and queues them up to reach.

— Seed: Iris @ Vellum+8 look-alikes
Iris · Vellum Priya · Loom Labs Eun-Ji · Tempo Sven · Anchor Hugo · Linework Aki · Northbeam Maya · Cartograph Dev · Mercer + 1 more
— Yes, and

An easy Kanban to track deals — like every CRM you've used.

Drag a relationship across stages. The thread, the cadence, the look-alikes — all stay attached. Familiar surface, founder-grade brain.

Lead14
Hugo · Linework
+3d
Sven · Anchor
+1d
Talking8
Priya · Loom Labs
call Thu
Eun-Ji · Tempo
+6d
Trial3
Iris · Vellum
day 9 / 14
Maya · Shore
day 4 / 14
Closed5
Jules · Renaud Co.
$24k ARR
Dani · Kwon Studio
$12k ARR
§ 04 · The choice

Founders supported by Quartet—— VS. ——every other CRM.

Every other CRM was built for sales teams of 50, deals of $50k+, and a manager who wants forecast accuracy. Quartet was built for the three of you, in a room, before the round closes.

Founders on QuartetBuilt for you

  • +
    One thread per relationship.Email, iMessage, SMS, LinkedIn — chronological.
  • +
    A daily list of who's gone quiet.Cadence per person. Open the app, see the work.
  • +
    Look-alike groups, automatically.One good customer becomes the next ten.
  • +
    Reads your inbox without managing it.You write in Mail. Quartet listens.
  • +
    $ per founder, not per seat.Three of you for the price of one.

Every other CRMBuilt for sales teams

  • Email only — if you log it.iMessage and texts? Lost.
  • A pipeline view that demands forecasts.Stages, probabilities, MEDDIC scores you don't have.
  • Tags and filters — if you remember.You'll re-segment your list at 11pm on Sunday.
  • Logged activities you have to type."Called. No answer. Will follow up Tuesday."
  • $$$ per seat, per month.Plus an admin to keep it clean.
— Quartet

Start today, for free.

A CRM platform for pre-seed and seed start-up founders.

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